---
title: 'MyWai: AI that turns your memories into a book'
description: 'MyWai turns families'' photos and stories into a printed biographical
  book: collaborative collection, AI writing, review, payment and printing in one
  journey.'
url: https://sxnlabs.com/en/clients/tech/mywai-livre-biographique-ia/
lang: en
---

# MyWai: AI that turns your memories into a book

**Client:** MyWai  
**Period:** mai 2025 → mai 2026  
**Technologies:** Ruby on Rails, React, PostgreSQL, Tailwind CSS

[![MyWai homepage](https://sxnlabs.com/images/screenshots/mywai/landing-page.webp) ](https://sxnlabs.com/images/screenshots/mywai/landing-page.webp)[![Book creation wizard](https://sxnlabs.com/images/screenshots/mywai/wizard-creation.webp) ](https://sxnlabs.com/images/screenshots/mywai/wizard-creation.webp)

Objects are forgotten. Memories remain. Based on this insight, **MyWai** offers to transform a person's memories into a **printed and bound biographical book** , without asking the family to become biographer, layout designer, and print production manager over the same weekend.

The product risk was obvious: AI can quickly produce clean but generic text, which is useless here. The journey was designed to avoid that: the initiator creates a dedicated space, loved ones contribute photos and stories without an account, then AI composes a narrative the user can review and adjust. The first chapter is free so users can judge the quality before ordering the full book.

## Context before the project

The personalized gift market suffered from a paradox: the most meaningful gifts — those that truly touch people — are also the hardest to create. Writing a book tracing a loved one's life requires weeks of work, skilled writing, and complex printing logistics.

Existing solutions were limited to online photo albums or complex self-publishing services, without editorial support. Loved ones wanting to offer a memorable gift for a birthday, retirement, or tribute found themselves overwhelmed by the scale of the task.

Furthermore, family stories are being lost as families scatter geographically. Anecdotes, photos, and memories remain locked in individual minds, without a lasting medium to pass them on to future generations.

## Project objectives

For the product to work, the whole chain had to be covered without unnecessary friction:

- **Make creation accessible to everyone** through a guided step-by-step journey, with no writing skills required.
- **Collect memories without friction** by allowing contributors to share photos and stories via a simple email or SMS link, with no account creation.
- **Produce interesting AI narratives** that transform fragmented memories into personal text, not a generic interchangeable tribute.
- **Manage the entire chain** from memory collection through to printing and delivery of the bound book.
- **Offer a "try before you buy" model** with a free first chapter to convince through quality.

## The implemented solution

MyWai was built as a complete product, not a simple AI demo. Text generation is only one step: the product has to collect memories, reassure the buyer, support review, handle photos, take payment, produce a printable PDF, and deliver a physical object.

### Guided creation journey

- **5-step wizard** : information, book tone, excerpt, inviting loved ones, customization
- **Tone selection** influencing the AI's writing style (up to 3 personality traits per book)
- **Editable private space** to review, adjust, and personalize content before printing

### Artificial intelligence

- **AI narrative generation** transforming fragmented memories into coherent, readable chapters
- **Intelligent photo analysis** : date estimation, content description, chapter assignment suggestions
- **Tone-based personalization** : writing style adapts to selected personality traits
- **Image processing pipeline** : EXIF extraction, automatic rotation, cropping, and optimization

### Contributor portal

- **Email and SMS invitations** with unlimited number of contributors
- **No-account contribution** : loved ones share photos and stories via a simple secure link
- **Intuitive interface** to maximize contributor participation rates

[![Tone selection](https://sxnlabs.com/images/screenshots/mywai/selection-tonalites.webp) ](https://sxnlabs.com/images/screenshots/mywai/selection-tonalites.webp)[![Contributor portal](https://sxnlabs.com/images/screenshots/mywai/portail-contributeur.webp) ](https://sxnlabs.com/images/screenshots/mywai/portail-contributeur.webp)[![Chapter layout](https://sxnlabs.com/images/screenshots/mywai/chapitre-genere.webp) ](https://sxnlabs.com/images/screenshots/mywai/chapitre-genere.webp)

### Printing and delivery

- **Professional PDF generation** with careful layout and photo integration
- **Integrated digital publishing** for online browsing
- **Print-on-demand** and home delivery included in the price
- **Secure payment** via Stripe with gift card system for group purchases

### Technical architecture

- **Rails backend + React frontend** : application foundation for a long, editable, transactional journey
- **Multi-provider authentication** : Apple, Google, Facebook, Microsoft alongside classic authentication
- **Multi-language** : French, English, and Spanish for international reach
- **B2B offering** : dedicated space for companies seeking corporate gifts and employer branding

## The product at a glance

### The product at a glance

### 99€

all-inclusive: AI writing, printing, binding, and delivery

### Unlimited

number of contributors per book

### 6 chapters

AI-generated from collected memories

### 3 languages

French, English, and Spanish

The first books produced confirmed the core product point: users need to see a concrete result before buying. The "free first chapter" model reduces perceived risk and lets them judge AI writing quality before any financial commitment.

The email and SMS invitation system, **with no account creation for contributors** , maximizes participation rates. Loved ones easily share their photos and stories, enriching the material from which the AI composes the narrative.

Intelligent photo analysis — date estimation, content description, chapter assignment suggestions — considerably reduces the sorting and organization work for the book initiator.

The B2B offering opens a natural development path: retirement gifts, collective presents, team memory. Again, the point is not "put AI in a gift", but making a personal gift possible when nobody has the time to produce it manually.

[![MyWai landing page](https://sxnlabs.com/images/screenshots/mywai/landing-page.webp) ](https://sxnlabs.com/images/screenshots/mywai/landing-page.webp)[![B2B landing page](https://sxnlabs.com/images/screenshots/mywai/landing-b2b.webp) ](https://sxnlabs.com/images/screenshots/mywai/landing-b2b.webp)

## Evolution and roadmap

MyWai continues its development to enrich the experience and expand its reach:

- **Additional book formats** : themed books (travel, career, couple) with adapted chapter templates
- **B2B expansion** : custom offerings for works councils and employer branding programs
- **New languages** : adding German and Italian to support European expansion

## Conclusion

MyWai shows that AI has value only when it fits into a real product journey. **The generated text has to be good, but it also has to arrive at the right moment, from the right memories, inside a flow families understand**. Otherwise it is just another vaguely moving prose generator. The internet has enough of those.

My role covered that full flow: frame the product, design the steps, integrate AI, make image handling reliable, manage payment, and prepare printing. The result is not just an app that generates text, but a tool that actually helps people offer a personal book.
